Clay.
Creative agency. Organic shapes, soft gradients, art-directed layout.
Palette sample
First 5 hex codes lifted from the DESIGN.md color sections. The full palette and roles live in the source spec.
#faf9f7 #dad4c8 #eee9df #000000 #ffffff Visual theme
Clay's website is a warm, playful celebration of color that treats B2B data enrichment like a craft rather than an enterprise chore. The design language is built on a foundation of warm cream backgrounds (`#faf9f7`) and oat-toned borders (`#dad4c8`, `#eee9df`) that give every surface the tactile quality of handmade paper. Against this artisanal canvas, a vivid swatch palette explodes with personality — Matcha green, Slushie cyan, Lemon gold, Ube purple, Pomegranate pink, Blueberry navy, and Dragonfruit magenta — each named like flavors at a juice bar, not colors in an enterprise UI kit.