The Working Approach
Animation Principles is a focused motion-design guide for one UI movement. It connects easing direction, duration, staging, and follow-through to what the user should notice. An entrance, exit, emphasis, loading treatment, or transition has a different job.
The source includes timing ranges and stagger suggestions, but these are starting points rather than measured requirements for every interface. It also asks for interruptible behavior, reduced-motion support, and checks on lower-powered devices. Product-wide motion tokens belong to a different task.
Expected Deliverables
- A motion rationale for one interface event
- Easing, duration, and sequence recommendations
- Interruption and reduced-motion behavior
From Brief to Review
- 01Name the State Change
Identify what the animation communicates and which element deserves attention first.
- 02Tune the Movement
Choose an easing profile and duration appropriate to entrance, exit, emphasis, or transition.
- 03Check the Alternatives
Review cancellation mid-flight, reduced-motion behavior, and perceived responsiveness on target devices.